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Once you have solid gestures think about what goes into your character that sets it apart from other characters. If you have a character who is excited or moves around a lot think about how diagonals can be used to push the idea of the characters. Diagonals convey action. if your character is a villain or supposed to appear dangerous or evil, try sharp angles. These angles can make the character painful to look at; in effect suggesting teeth, thorns, shards of glass, daggers etc.
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Associated meanings for Circle: unity, wholeness, infinity, calm, purity, happiness, sun even moving into goddess/female power or spirit.
Associated meanings for Square: Strength, durability, solidity, honesty, fairness or justness, firmness, immobility, anger moving into masculinity etc.
Associated meanings for Triangle: Illumination, angular, action, tension, discomfort, proportion, order and (depending which way you draw it - pointing up or down) male or female.
ORRRR you could just use these shapes because they best convey what you want to show in the character.
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Santa using a sphere...you know, because he has a round belly that shakes when he laughs like a-well you know.
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A crusty sea captain as made from a cube.
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An old feller based off of three main triangles and other minor triangles.
Don't limit yourself to just simple shapes in your design either. There is a wealth of shapes that can push the visual idea of your character as long as they follow the gesture. Below are an oval, bean, pear, rounded cube thingy, and a hour glass. Look up the meanings of these shapes, I can't tell you everything. (Yeesh)
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Cat using bean shape for the torso. Play around with the curve of the bean or think about types of beans...lima? kidney? vanilla? Whatever works.
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The pear bodied disgruntled spear wielding fat guy, everybody needs one. If you look at bears, they are basically pear shaped...go ahead I'll wait...also raccoons, rabbits, pears (incredible, I know) and other stuff. If the larger part is at the bottom of the character as shown above, it will feel heavier or fatter. If you invert it, the character will feel stronger or more imposing.
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Hour glasses make drawing females easy but can be cliche. Control your volumes, try triangles as well.
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Variations of shapes and size of shapes. Don't be afraid to play around with proportions as well. Who says you can't have a character with a huge torso and tiny legs? Or long legs and a tiny torso? Also placement of appendages are up to you; the head doesn't always rest at the top of the neck. Removing the neck and dropping the head between the shoulders makes the character look really strong. reduce the size of the forehead and you'll make your character appear less intelligent or, dare I say, dumb. Doing both and you have, well, me. "Whatever it takes to bake those cakes" as they say.
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